IdentityForce vs LifeLock: Which ID Theft Service Is Better?

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Man with no faceIdentityForce and LifeLock are two of the major players in the ever-growing industry of identity theft protection services. And if you’ve already started looking into ID theft services, you’ve likely come across both. So, which company is best for your particular needs?

In this IdentityForce vs LifeLock review, we dive into a sound comparison of these two service’s features, customer support, pricing and more. But who comes out on top?

Visit IdentityForce Website | Visit LifeLock Website

LifeLock is arguably the biggest name in the ID theft protection industry, and the company’s built a solid reputation for itself since launching in 2005. LifeLock was named in the 2016 Online Trust Honor Roll and recognized for excellence in consumer protection, data security, and responsible privacy practices.

IdentityForce got its start as a family-owned business in 2005 and has also garnered an excellent reputation. Accolades include Identity Protection Leader by Javelin, a Gold Stevie Award for having the best product in their industry, People’s Choice Stevie Awards for Favorite New Product, and more.

Now, on to our head-to-head, IdentityForce vs LifeLock competition.

IdentityForce vs Lifelock Feature Comparison

Monitoring Coverage

IdentityForce is the one to beat on the market when it comes to the scope of monitoring coverage you get with its UltraSecure+Credit plan. They cover nearly everything you can imagine and send you alerts to your smartphone based on the type of suspicious activity they’ve detected. LifeLock has very comprehensive coverage (some of the best on the market), but no other company tops IdentityForce.Identity Force logo

Winner: IdentityForce

Recovery Services

Both IdentityForce and LifeLock provide full recovery services, including 24/7 access to their fraud specialists. These ID theft experts take care of most of the recovery process for you, including contacting your financial institutions, handling paperwork, helping to secure attorney assistance if needed and more. These services save you tons of time and the stress of having to do it all yourself.

Each service also provides a service guarantee (up to $1 million) to cover expenses you could incur if your identity gets stolen, including attorney fees and stolen funds replacement. Depending on the plan, you can even get up to $3 million in coverage from LifeLock.IdentityForce & LifeLock logos

Winner: IdentityForce & LifeLock (Tie)

Customer Service & Reputation

IdentityForce and LifeLock both stand out for exceptional customer support and reputations. These two companies provide U.S.-based, 24/7 access to certified ID theft specialists and general member services. And their websites have a lot of useful resources about identity theft and the recovery process.

We also looked at online customer reviews for both companies. IdentityForce and LifeLock reviews were generally positive regarding their support specialists and services. LifeLock complaints mainly involved delayed alerts. The IdentityForce complaints we found largely focused on difficulty accessing accounts online, but this didn’t appear to be a widespread problem.Identity Force logo

Winner: IdentityForce

Mobile Access

Both IdentityForce and LifeLock have apps for iOS and Android smartphones, where you get instant fraud notifications in a central dashboard. The LifeLock app’s user interface, however, is easier to use and includes an in-app messenger that quickly connects you to member services and ID theft specialists. The IdentityForce app isn’t as functional and gets some negative customer reviews about being buggy.Lifelock logo

Winner: LifeLock

Family/Child Coverage

Is there an Identity Force family plan or a LifeLock family plan? Unfortunately, the answer is “no” for both companies. Each company offers a child add-on plan but nothing for multiple adults in a household. Some companies do offer this. For the purposes of this article, Identity Force comes out on top.

IdentityForce’s add-on child plan is more affordable than LifeLock’s child add-on protection, and the plans largely cover the same things. Identity Force Child Watch costs an additional $2.75 per month per child, while LifeLock’s Junior Plan runs you an added $5.99 per month per child. The LifeLock cost for family coverage can add up quickly if you have multiple children.Identity Force logo

Winner: IdentityForce


Overall, you’re going to save more with IdentityForce. At $29.99/month, the LifeLock price for its top-tier plan is higher than average, and it’s the only LifeLock plan that offers the same level of coverage as IdentityForce’s $19.99/month top-tier plan.Identity Force logo

Winner: IdentityForce

Identity Force vs LifeLock Plans – Detailed Comparison

UltraSecureUltraSecure+CreditStandardAdvantage Ultimate Plus
Visit WebsiteVisit WebsiteVisit WebsiteVisit WebsiteVisit WebsiteVisit Website
Price Per Month$12.95/month*$19.95/month*$9.99/month
Free Trial14 days30 days
U.S.-Based Agents 24/7CheckmarkCheckmarkCheckmarkCheckmarkCheckmark
Full Identity Recovery SupportCheckmarkCheckmarkCheckmarkCheckmarkCheckmark
SSN MonitoringCheckmarkCheckmarkCheckmarkCheckmarkCheckmark
Driver's License MonitoringCheckmarkCheckmarkCheckmarkCheckmarkCheckmark
Vehicle Registration PlateCheckmarkCheckmark
Credit Card Monitoring & Activity AlertsCheckmarkCheckmarkCheckmarkCheckmark
Bank Account Monitoring & Activity AlertsCheckmarkCheckmarkCheckmarkCheckmark
Address Change VerificationCheckmarkCheckmarkUSPS Address Change VerificationUSPS Address Change VerificationUSPS Address Change Verification
Black Market Website SurveillanceCheckmarkCheckmarkCheckmarkCheckmarkCheckmark
File Sharing Network SearchesCheckmarkCheckmarkCheckmark
Lost Wallet AssistanceCheckmarkCheckmarkCheckmarkCheckmarkCheckmark
Alerts for New Account AttemptsCheckmarkCheckmarkCheckmark
Investment Account Activity AlertsCheckmark
Payday Loan MonitoringCheckmarkCheckmark
Medical ID MonitoringCheckmarkCheckmark
Insurance RecordsCheckmarkCheckmark
Court Records ScanningCheckmarkCheckmarkCheckmarkCheckmark
Sex Offender Registry ReportsCheckmarkCheckmarkCheckmark
Fictitious Identity MonitoringCheckmarkCheckmark
Online Annual Credit Reports and Scores 3 Credit Bureaus1 Credit Bureau3 Credit Bureau
Credit Score TrackingThree Bureaus, DailyOne Bureau, Monthly
Service GuaranteeUp to $1 millionUp to $1 million
Stolen Funds ReplacementIncluded in Service GuaranteeIncluded in Service GuaranteeUp to $25,000 Up to $100,000Up to $1 million
Personal Expense ReimbursementIncluded in Service GuaranteeIncluded in Service GuaranteeUp to $25,000 Up to $100,000Up to $1 million
Coverage for Lawyers & ExpertsIncluded in Service GuaranteeIncluded in Service GuaranteeUp to $1 millionUp to $1 millionUp to $1 million

Identity Force Coupon

IdentityForce offers two plans, UltraSecure and UltraSecure+Credit, with the option of adding on their supplemental Child Watch plan to either subscription.

LifeLock Coupon

Click here to have our readers-only LifeLock discount codes automatically applied.

Overall Winner

And our winner is… IdentityForce! Competition is fierce in this industry, and we had a hard time choosing an overall winner. Why? Choosing the best identity theft protection service for you and your family comes down to your needs, and each company has its strengths and weaknesses.

Although our winner is IdentityForce, is LifeLock worth it? Yes, if you’re not on a strict budget. Both of these services are top notch.Identity Force logo

Winner: IdentityForce

Before you decide on an ID theft protection service, be sure to check out our best identity theft protection services review to see how each company performed versus the other major providers.

What features are most important to you in an ID theft protection plan?

About The Author:

While attending the University of North Carolina at Chapel Hill’s graduate school for journalism and public relations, Sally began a long career researching and writing about hard-to-understand topics, such as insurance and finance.

Her additional experience in marketing, fundraising, public relations and financial planning at various foundations and nonprofit organizations over the years has given her the practical tools to inform consumers about making the smartest business and personal financial decisions. Her work has appeared in many notable media outlets, including The Washington Post, Entrepreneur, People, Forbes, Huffington Post, and more.

Speaking of smart living — growing up in the (at-the-time) per-capita murder capital of the U.S. (Richmond, VA) taught her a thing or two about the need for personal and home safety. Sally stays on top of all the latest gadgets and services to protect her and her teenage daughters from potential predators and thieves. And she brings this knowledge to every article she writes.

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